Left-Field, on 11 October 2012 - 07:40 PM, said:
When it's been pointed out to you, you aren't going to view it subconsciously. Your subconscious thoughts act upon things differently than your conscious ones.
Your subconscious mind is not going to think "oh, it must cost a dollar, and that is one cent more than the advertised .99 cents." Your subconscious mind is simply going to think "MONEY."
It could've been a $50 or $100 bill, or simply the "$" sign. The amount isn't all that important in this instance. It's the image we associate with money that is important. The dollar bill could've had the "1" removed and it still would've had the same subliminal effect.
perhaps i'm just not influenced by marketing ploys or perhaps it's because i attach very little importance to monetary things in my life, who knows? i think there is more sinister crap going on with the wording in ads than the visuals.
my opinion is that the large majority of people are sheep where marketing is concerned, and they pretty much are roped in one way or the other.
i am very sensitive to it in my conscious thought so i figure i probably have a good filter in my subconscious thought as well. if people bothered to educate themselves as consumers these ploys wouldn't even be an issue.