For the UK's second biggest chain is considering unleashing an army of virtual store assistants onto the aisles after a successful trial impressed customers, according to a new report yesterday.
During January's trial at the Asda store in Milton Keynes in Buckinghamshire, a female virtual assistant greeted shoppers and provided details of Asda's 10per cent price guarantee.
Trade magazine The Grocer reported that an Asda spokeswoman claimed that the trial had been " very successful and popular with customers."
She added that although the retailer was very interested in the technology, there were no firm plans as yet for a nationwide roll-out.
I'd be more impressed if they did my shopping for me