I'm not sure what makes this different than other edible food pigments that are already on the market? Wilton makes Color Mist, Duff makes Cake Graffiti, both of them come in a bunch of colors including metallics. Chefmaster has a few edible metallics too.
And it looks like Esslack has been on the market for three years now, so Daily mail is a bit slow on the news reporting there, lol.
Edited by rashore, 05 March 2013 - 03:37 PM.
Yes, I am a cynical and jaded jacknape. I try to see all three sides of the coin- do you?