Meekk Shelef, a computer whiz, is worried: "We have to overcome the giggle factor," she sighs. Ben Shelef, a mechanical engineer, is worried, too, afraid that skeptics just don't understand the vision behind their endeavor: They see the day when vehicles carrying cargo and humans will climb 62, 000 miles high into space on a ribbon of carbon thinner than paper, powered by beams of pure light aimed ever upward from Earth. Fantastic? NASA has $400,000 in prize money riding on a competition to stimulate the innovative concept -- no matter how weird it may seem -- for sending people, spacecraft and robots directly out to Mars and the other planets of the solar system. The space agency is serious, and the modest money is helping to allay the concerns of the Israeli-born Shelefs, whose nonprofit Spaceward Foundation in Mountain View has been named to manage NASA's first-ever competition open to professional and amateur space fanatics alike. With budgetary support from Congress, the agency has committed the prize money for the first two contests -- scheduled for this fall -- in a program it calls "Centennial Challenges." Aside from stimulating research for such far-out ideas as a "space elevator," NASA says it is more realistically seeking new materials combining "light weight and incredible strength" for spacecraft frames, instruments and cables, and new wireless technologies for transmitting power without any cables at all. The Israel-born Shelefs, who were married to each other but are now divorced, work at a Mountain View aerospace design firm headed by Ben's engineer father, Gad Shelef -- but their heart is in the foundation they have created to popularize new ideas and ventures in space exploration. "Those new ideas just aren't happening in a big way today," 35-year-old Meekk Shelef, says regretfully, "and we need to stimulate new thinking."