Talon Posted September 28, 2004 #1 Share Posted September 28, 2004 UK Irn Bru sales hit new Barr Scottish drinks giant AG Barr said demand for soft drinks increased despite the poor summer weather. Both Irn-Bru and Tizer increased their market share and helped lift half year sales to £66.3m. The Glasgow-based company also said strong marketing and promotional plans for the second half left it well placed to deal with competition from rivals. Operating profits rose to £7.4m while at the bottom line pre-tax profits were 10% higher at £7.9m. Barr said the higher bottom line figure reflected the "underlying fundamental strength" of the business. Chief executive Roger White said: "We made excellent progress across the business in what has been a challenging market." The hike in turnover reflected a particularly strong performance in Scotland, where Irn-Bru and the diet version of the drink saw a 4% year-on-year increase in sales. Barr said a change in promotions in England would mean more investment in Irn-Bru in the second half. The firm employs nearly 1,000 people across the country at sites including Kirkcaldy and Fife. http://news.bbc.co.uk/1/hi/scotland/3698900.stm And why is this in world Affairs? Because I think its a crime that you non-Scots don't know how good this drink is I'm so sorry for you Link to comment Share on other sites More sharing options...
BurnSide Posted September 28, 2004 #2 Share Posted September 28, 2004 OH MY GOD. I had completely forgotten about IRN-BRU. The chewy bar was so good. They don't sell it outside the UK. Link to comment Share on other sites More sharing options...
Guest Lottie Posted September 28, 2004 #3 Share Posted September 28, 2004 I love Irn Bru...now I am having a craving...need to get to Scotland fast! Link to comment Share on other sites More sharing options...
Talon Posted September 28, 2004 Author #4 Share Posted September 28, 2004 They don't sell it outside the UK. I wasn't even aware they sold it outside Scotland Link to comment Share on other sites More sharing options...
Guest Lottie Posted September 28, 2004 #5 Share Posted September 28, 2004 Its sold down South but it just doesn't taste the same. Link to comment Share on other sites More sharing options...
Talon Posted September 28, 2004 Author #6 Share Posted September 28, 2004 Inferior cash in versions? Link to comment Share on other sites More sharing options...
Talon Posted September 28, 2004 Author #7 Share Posted September 28, 2004 I just found this online, Russian language Irn Bru Link to comment Share on other sites More sharing options...
gaz Posted September 28, 2004 #8 Share Posted September 28, 2004 And why is this in world Affairs? Because I think its a crime that you non-Scots don't know how good this drink is I'm so sorry for you 283225[/snapback] i like irn bru Link to comment Share on other sites More sharing options...
AztecInca Posted September 29, 2004 #9 Share Posted September 29, 2004 (edited) Maybe one day it will become a global product and people all the way down under like myself can taste this apparently amazing drink! Edited September 29, 2004 by AztecInca Link to comment Share on other sites More sharing options...
Talon Posted September 29, 2004 Author #10 Share Posted September 29, 2004 Maybe one day it will become a global product and people all the way down under like myself can taste this apparently amazing drink! Aparently Pepsi and Cola have taken legal action in countries like the US to ban Irn Bru from going over there because their scared it'll take over. Don't know about Australia though Link to comment Share on other sites More sharing options...
Recommended Posts
Create an account or sign in to comment
You need to be a member in order to leave a comment
Create an account
Sign up for a new account in our community. It's easy!
Register a new accountSign in
Already have an account? Sign in here.
Sign In Now