'Immortality' for £10 a week

It sounds like the loopiest science fiction, but - like Simon Cowell - scores of middle-class couples are paying £10 a week for their bodies to be frozen when they die. So can you really buy immortality for the price of a pizza? When Adele Cosgrove Bray decided to share her hopes for the future with her husband, it was not quite the reaction she was looking for. 'I'd never seen anyone laugh so much,' she reflects ruefully. 'It took me a good 15 minutes to convince him I was serious.' "