Monday, April 6, 2020
Contact us    |    Advertise    |   Help    |   Cookie Policy    |   Privacy Policy    RSS icon Twitter icon Facebook icon
    Home  ·  News  ·  Forum  ·  Stories  ·  Image Gallery  ·  Columns  ·  Encyclopedia  ·  Videos
Find: in

Is Charlie Charlie Challenge a PR campaign ?


Posted on Thursday, 4 June, 2015 | Comment icon 59 comments

Is an upcoming horror movie responsible for the Charlie Charlie Challenge ? Image Credit: YouTube / SSundee
Rumors have suggested that the viral phenomenon may be a marketing stunt for an upcoming movie.
Since appearing on social media over the last couple of weeks the Charlie Charlie Challenge, which involves attempting to summon a spirit using two pencils placed in a cross shape on top of a piece of paper, has become one of the most talked about trends on the Internet.

The game is played by saying out loud "Charlie, Charlie, are you here?" and waiting to see if the pencils move. If they do, the participants then follow up with a series of 'yes' / 'no' questions.

Despite the game's popularity however the pencils, which need to be carefully balanced on top of one another, will usually move by themselves with even the slightest breeze or vibration.

In the last few days the challenge, which is thought to have originated in the Dominican Republic some time around the end of April, has been making headlines once again - this time concerning the rumor that it was actually started as a viral advertising campaign for the upcoming horror movie 'The Gallows' which also features a spirit named Charlie.
The only problem though is that even this seems to have become a topic of controversy.

According to The Independent, the connection between the challenge and the movie seems to be based on a snippet from the film that was posted several days after the phenomenon had already become popular. It also appears that the reference to the paper and pencils was added in because of the Charlie Charlie Challenge and not as a precursor to it.

There is also no mention of the challenge in any marketing materials related to the film.

While it is certainly possible that the whole thing was started as a clever marketing stunt it isn't quite clear enough yet that 'The Gallows' really is behind it all.

Source: Independent | Comments (59)

Tags: Charlie, Ghost, Spirit

Recent comments on this story
Comment icon #50 Posted by cookemeister on 1 June, 2015, 21:38
I am dyslexic and somehow I summoned Char Grilled chicken
Comment icon #51 Posted by XenoFish on 1 June, 2015, 21:53
I remember the days when all life choices could be made with a magic 8 ball.
Comment icon #52 Posted by Merc14 on 1 June, 2015, 22:13
I remember the days when all life choices could be made with a magic 8 ball. Still very usable. I'm sure some of my techs use it for troubleshooting the equipment
Comment icon #53 Posted by some new guy on 3 June, 2015, 23:15
so it looks like this whole Charlie Charlie thing was a marketing ploy for a horror movie.................................. http://www.projectcasting.com/news/charlie-charlie-challenge-fake/ BEST - Ron
Comment icon #54 Posted by XenoFish on 4 June, 2015, 1:29
Ugh found footage movies. Cloverfield still makes me motion sick just thinking about it.
Comment icon #55 Posted by Merc14 on 4 June, 2015, 12:50
Next horror film of the year : "Charlie, Charlie ! " How close were you to the truth?!?! Well done!
Comment icon #56 Posted by Use your brain on 4 June, 2015, 14:03
so it looks like this whole Charlie Charlie thing was a marketing ploy for a horror movie.................................. http://www.projectca...challenge-fake/ BEST - Ron Nice find, I would have been even more impressed if they had created the game to go with it. Turns out the game is older than the movie, but they did manage to revamp it and take it viral which is still impressive. Google "Juego de la Lapicera" if you would like to see the original(?) version. ETA: here is one from 2011, but apparently versions of this game are much older? http://translate.goo...tml&prev=search It's st... [More]
Comment icon #57 Posted by FlyingAngel on 5 June, 2015, 12:56
How close were you to the truth?!?! Well done! Very close! I predicted the furture
Comment icon #58 Posted by XClashGames on 5 June, 2015, 13:02
Charizard, Charizard are you here? No, but Charlie is, **** you Charlie. -_-
Comment icon #59 Posted by Norbert Dentressangle on 6 June, 2015, 7:19
if you say "je suis Charlie Charlie Charlie", does Bibi Netanyahu pop up and march along, waving at all his adoring fans?


Please Login or Register to post a comment.


  On the forums
How do astronauts exercise aboard the ISS ?
4-5-2020
The crew of the orbital outpost have created a video explaining how they manage to stay fit in space.
Long-lost footage of WWII MI6 personnel found
4-5-2020
Silent footage filmed during the Second World War shows a site connected to Britain's Enigma codebreakers.
Mystery lights appear then vanish in new video
4-5-2020
Video footage captured in South Korea shows the moment a strange string of lights appeared in the sky.
Solving Japan's ancient 'red sign' sky mystery
4-4-2020
Scientists have been attempting to solve the 1,400-year-old mystery of Japan's 'pheasant tail' sky phenomenon.
Stories & Experiences
In over my head
3-3-2020 | CA
 
Stranger at night
3-3-2020 | Merritt Island, FL, U.S.
 
The babysitter
2-8-2020 | ON
 
Mystery brain surgery and JFK
2-7-2020 | Toronto Ontario Canada
 
 
I keep bringing spirits home
2-7-2020 | Michigan
 
Dog and Jamaican statue
1-10-2020 | Canada
 
 
Life changing experience
12-19-2019 | Australia
 
Unexplained smoke or fog
12-19-2019 | West Texas, USA
 

         More stories | Send us your story
Featured Videos
Gallery icon 
10 strange things about our solar system
Posted 3-17-2020 | 0 comments
A look at some of the most mysterious things about our solar system.
 
Lizzie - Scotland's other loch monster
Posted 3-8-2020 | 0 comments
Amelia Dimoldenberg investigates the Loch Ness Monster's neighbor.
 
Adam Savage and Spot
Posted 2-14-2020 | 4 comments
Adam Savage tests out Boston Dynamics' impressive Spot robot.
 
NASA 2020: Are you ready ?
Posted 1-1-2020 | 3 comments
A look at what's coming up in the world of spaceflight this year.
 
Is it possible to levitate a human ?
Posted 12-15-2019 | 2 comments
Science enthusiast Rick Edwards attempts to unlock the secret of levitation.
 
 View: More videos
 
Top   |  Home   |   Forum   |   News   |   Image Gallery   |  Columns   |   Encyclopedia   |   Videos   |   Polls
UM-X 10.712 Unexplained-Mysteries.com (c) 2001-2020
Terms   |   Privacy Policy   |   Cookies   |   Advertise   |   Contact   |   Help/FAQ